Second Thoughts
Second Thoughts with Dr. Roger Hall
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Second Thoughts
Ep. 38 — The Marshmallow Test & BNPL: Mastering Delayed Gratification for Wealth
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Is "Buy Now, Pay Later" (BNPL) a harmless convenience or a financial trap?
In this episode, Dr. Roger Hall argues that BNPL systems exploit the very human weakness that determines our life success: the inability to delay gratification.
Hall dissects this vital life skill using the findings of the Walter Mischel Marshmallow Test. Discover the stunning long-term data on the children in the experiment, and how their decision to wait predicted their success years later.
💡 What You’ll Learn:
- How investment and wealth generation are fundamentally based on delayed gratification.
- The exact demographic BNPL systems are designed to target.
- The powerful psychological cue that makes us spend more.
- How modern life (online search, food delivery) has eroded this vital skill.
Thank you for tuning in to this episode of Second Thoughts with Dr. Roger Hall!
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